Poor content causes problems that get you stuck with your marketing activities and can cause even more problems in other areas.
Creating Content For Customer Action – Copywriting And Messaging Tips (for non-writers)
Copywriting is used in all forms of media and it’s an important skill that you can learn and develop. Most content marketing advice you'll find online won't help you grow your or your client's business. But what’s been working last year and last months won’t work anymore. Being too perfect won’t work anymore. Being too… Continue reading Creating Content For Customer Action – Copywriting And Messaging Tips (for non-writers)
Add a Dash More Moxie to Your Marketing Content
In today's fast-paced and highly competitive world of marketing, it's more important than ever to have moxie in your content. Moxie is a combination of savvy, daring, and fearless qualities that can help your marketing efforts stand out and capture the attention of your target audience. To add more moxie to your marketing content, consider… Continue reading Add a Dash More Moxie to Your Marketing Content
Eight Ways to Keep Your Business Content Ideas Fresh
As a small business owner, you know content is key to marketing your business effectively. You also understand that sometimes it can be challenging to develop fresh ideas for your content. Your website is the first contact point your customers often have with you. If your website has outdated or irrelevant content, it will reflect… Continue reading Eight Ways to Keep Your Business Content Ideas Fresh